At Now Book It, we are passionate about helping restaurateurs succeed. Having been in the industry for the past 21 years, we’ve supported over 11,000+ venues in managing guest bookings, leveraging reservation data, and marketing their businesses across Australia and New Zealand.
It all started with a vision for a revolutionary booking system that benefits restaurateurs.
Born and raised in Perth, Australia, Managing Director and Co-Founder Craig Joel has worked in hospitality since the start of his career. From running his own restaurant to presiding the Catering Institute of Australia (ACI) for a full decade, his time in hospitality led him to discover a gap in the world of reservations.
Restaurants like his own were paying per person booking fees and high commission rates, in addition to managing operations with third-party software platforms that owned their
customer data.
So, at a table with a group of restaurant owners, Craig set out to build the solution — a hospitality reservations platform that thrives with our service to venues, not at the expense of them.
Today, Now Book It helps restaurants of all shapes and sizes do what they love, serve customers better and operate in seamless and sustainable ways.
With best in class local customer support around the clock, no commission fees and you control your customer database.
Craig Joel, CEO
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